The Who, What, Where, Why and How to Short Term and Long Term Goals

If you’re anything like me having the big picture is the easy part, but knowing which brush and paint to use to make it happen is what’s difficult. That’s where the correct utilization of short and long term goals come in handy. They help to provide perspective to what you want to accomplish and provide milestones to keep you motivated, focused, and accomplished. Following I’ll discuss what short and long term goals are, how they differ, why you should use them, and where you should start.

What are Short Term and Long Term Goals, and Why Should You Use Them?

Short Term Goals are something you want to accomplish in the near future be it today, this week, month or year, and help you to make the progress necessary to reach your long-term goals (Careerwise).

Long Term Goals are something you want to make happen a little further down the road, usually several years, and require planning and focus.

Both long- and short term goals can turn those dreams of yours into reality. Short-term goals help you think about what you can do right away, and can help you manage your time more efficiently, while long term goals help with establishing the route needed to get to the ideal destination. Short-term goals might seem small, but completing them not only leads to accomplishing set long term goals, but can lead to big accomplishments in your life and future endeavors (Careerwise).

How Should You Start in Establishing Your Goals?

Jim Rohn believes we all have two choices: making a living or designing a life. As an entrepreneur, it’s important to make a living, but many of us have plans and goals of designing our lives. To help make that possible Rohn gives 4 Tips for Setting Powerful Goals in his article for

  1. Evaluate and Reflect

This step asks you to take a look at your current situation, determining where you are so you can see where you need to go.

  1. Define Your Dreams and Goals

Continuing reflection, this step requires you think deeply about what it is you really want for yourself as far as your dreams are concerned. Having your dreams written make tangible the things we believe are unlikely to accomplish.

  1. Make Your Goals S.M.A.R.T

Each goal should be Specific, Measurable, Attainable, Realistic, and Timely

  1. Have Accountability

Tell someone your goals, so that by checking in on your progress they may hold you accountable in following through with them

Setting goals provides long term vision and short term motivation, focusing knowledge gained with the organization of time and resources. Although the initial dream or ideal is the driving factor that makes you want to succeed, without goals you won’t have the gas to get there. For further insight and motivation on goal setting be sure to give Stever Robbins’ How to Set Goals for the Life You Want a read, and let me know how you plan on implementing or revising your goals so you can better reach your dreams and ideas?

Until next time,

The Empresario



  1. Tosh R. Comer · February 12, 2017

    Great post with great tips. The tip that stood out for me is accountability. Accountability has been effective for me because I have people in place to not only encourage me but also make sure I am staying on task. I have found that in business it is not wise to go at it alone. Have a sounding board to give feedback and provide support is imperative. Understand accountability mentors are not suppose to police they are just to keep you focused and help when necessary.


    • dsthompson4 · February 28, 2017

      Tosh I couldn’t agree more. I’ve made it a point recently to hold myself more accountable with regards to time management. I seem to think I have extra hours in the day from everyone else, so I’m working on saying no to things in my life at work and outside of work to better manage my time for the things I realistically can accomplish in a day’s time


  2. Jeanette Neuner · February 20, 2017

    I love the concept of designing a life, and think that this concept is what draws people to entrepreneurship. Many innovators hold themselves accountable for their goals, but you are absolutely right – it’s important to have the perspective of an outsider, too. Self-evaluation, self-reflection, and self-awareness are components of strong emotional intelligence, which is proven to create great leaders. It’s no wonder they also lead to effective goal-setting and success!


    • dsthompson4 · February 28, 2017

      I couldn’t agree more with your observation of “designing a life” drawing people to entrepreneurship, it’s that very notion that drew me! I just wish the process to have that life was just as glamorous ha


  3. pawiseman1 · February 23, 2017

    The s.m.a.r.t. method! It’s the “T” that’s so hard to nail down…especially when you rely on others to complete some of your work for you. Besides building a brand, I’m working on a story that I’ve had in my head for a long time that I want to turn into a graphic novel. I just began with character creation by hiring outside contractors (on, use it if you don’t already!!) to do the things I don’t have time to do, or the talent to do. I have an illustrator, a 3-D modeler, and voice actors in mind to complete all the tasks I need to make my story great! I have my goals set for the short term, my money figured out, and how I want the story to be set up (in audio format)…all I have to do now is draw up the script. That model works very well when you know what it is you want to do, and even better when you have no clue what you want to do!


    • dsthompson4 · February 28, 2017

      I’m glad to know that someone has used fiver and has had a positive experience with it! I’ve heard about it and have wanted to try it, but was a little hesitant. How much time have you alloted the total project to take, and how did you go about breaking them down to short term attainable goals?


  4. apogeeartstudio · February 25, 2017

    This concept is a must for any business no matter where they are, from start-ups to well established companies. I think it’s very clear why it’s important as well which you’ve outlined clearly. I know as someone who has owned their own business that goals are extremely helpful. The short term goals keep you motivated and help make those long term goals possible. The long term goals, on the other hand, help grow your business. The authors of the book I chose to read touch upon this same subject. They echo the points you’ve made about goal setting but they also touch upon keeping goals reasonable. Innovation and grand goals, especially when a business rushes to achieve them, can lead to an overconsumption of resources and even cause business failure. I think my point is that, although goals are necessary, there is always an appropriate speed at which you should hope to accomplish the.



    • dsthompson4 · February 28, 2017

      How do you go about keeping your goals attainable? I find that even when I make a goal that appears to be realistic, I sometimes still am a little overzealous in what I actually am able to accomplish


  5. Nick H. · February 27, 2017

    This reminds me a bit of how Tim Allen (of Home Improvement fame) sets his goals. He starts out with life goals, then writes down what he needs to do to accomplish those goals within say, the next five years. He breaks down those five-year goals into one year incremental goals, and then the one year goals he breaks down month-by-month. I like the methodical method of that approach and have even started using it for myself. So far it seems to be working pretty well, but I see that it reveals to you your goals vs. your “dreams” – that is, things you dream about but aren’t really serious about accomplishing.


    • dsthompson4 · February 28, 2017

      With the personality I have I require a step by step method or else I will never have anything accomplished. It’s definitely a method I hope to implement in my own life. How long have you been utilizing this method, and how difficult was it to break things down to a month to month basis and have the goals be realistically attainable?

      Appreciate the fun fact about Tim Allen. Had no idea he utilized the method. Thanks for sharing!


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